Audience Feedback

After getting a sample from an audience varing in key representative groups e.g Age, Gender and Ethnicity we got some constructive feeback which will aid us in our final decisions for the music video.

The general feedback i got was:

Music Video Survey

Do you think the video matched the song?
I think the new song was a better match for the video.
Yes. The song effectively evoked the emotion of the young woman.

Yes.

Yes

Could you see a theme throughout the video?
I could see a clear 1940s theme in the video.
There was a clear theme throughout with both colours and editing.

yes

Yes

Was the storyline clear?

The storyline of a couple separated by the war was clear in the video.

The storyline was very clear.
It was a mostly clear narrative
Yes

What would you change about the video?

I would add their first meeting into the video.
I would change/tighten up a couple shots of editing to synchronise with the changing of the tempo. 

Make the shots with the husband black and white

Do you believe the right editing techniques have been used? If not specify why.

Yes, I do
The editing effects were effectively done to show the two different timelines in the narrative.
Yes the editing was good
 Yes

What do you feel after watching our video is our targeted audience?

I feel that your target audience is anyone aged from 12.
I think this video would appeal to most ages as the song is current, yet the storyline is set in the past.
All ages 16+ mostly female

Do you think the song suits the narrative?

Very much so
Yes, the song suited the narrative.

The lyrics matched the video well
yes

How did the music video make you feel?

Melancholic

The video made me feel sympathy towards the young woman.
Sad
sadness for the woman   

What do you think about the costumes?

They were faultless.The costumes suited the locations
Extrememly relelvant to time period.  
Do you think the lighting is appropriate throughout the video?

Some of the lighting could have been better but overall I think you did the best with what you had.
The costumes were amazing; all except Max's nose ring!!
YesSome shots could be darker

Do you think the filter suits the video?

Yes, under no circumstances should you put the flashbacks in black and white.

There is a clear distinction between the warm tones when they are together and the cool tones when she is on her own.
The filters suit the video well.
Yes, although maybe the scenes with the husband should be black and white or desaturated
yes

What did you dislike about the video?

Nothing

I didn't dislike anything in the video.
Nothing I can think of
Some of the shots seemed irrelevant  

Do you think locations were appropriate?

The locations were fantastic.

The locations were well planned and elegantly played out and shot.
Yes, I liked the old fashioned look
Yes 

Is the music video realistic?

Absolutely

The music video is a clear interpretation of feelings during war time.
YesYes

Do the actors suit the music video?

Perfectly.
yes.  
Yes they did
Yes

Does the music video give meaning to the lyrics?

Without doubt
The music video does create a heightened understanding of the lyrics, although the lyrics from the last choice are more reflective.
Yes I thought that the video helped the message of the lyrics. 
Yes.  

From this survey i can conclude that when editing the video for the final draft i will endevour to take out any irrelevent shots. There is one scene in the video where the female is on the phone, although i really like this shot it doesnt have much relevence. Similarily in the scene where the male actor is reading a letter. Either we film the female actor writing a letter or take out the shot entirely as it doesnt connect with the narrative. As for the black and white filters i think it is a good suggestion but personally i like the colouring of the subjects and background and feel that black and white would drain the video of this visual element making it less engaging and appealing.